-FootLocker has invested $2 million into a design academy, where roughly 1,000 students apply for the chance to see their vision turn into a reality.
-They are taught specifics on footwear design, color, material, and brand design to advance the future of footwear with FootLocker exclusives.
-FootLocker decided this investment was worth it because of the ability to have a continuous pipeline of innovative designers to keep up with current trends of the dynamic footwear industry.